Established in 2016, Zhejiang Jiandong Cultural and Creative Co., Ltd. (hereinafter referred to as Jiandong Cultural and Creative) specializes in DIY trendy toy series and has its own original brand "Jiandong Cultural and Creative". In just a few years, Jane Dong's cultural and creative products have been popular. "Surprise Box", "Jane Dong Cream Music", "Magic Water Drop", "Jewelry Designer" and other major series have sold well at home and abroad, and have become a well-known brand of DIY trend toys in China.

On April 7-9 of this year, Jiandong Cultural and Creative will debut multiple popular series of new products at the 2023 Shenzhen Toy Exhibition!

▲ 2022 Shenzhen Toy Exhibition - Jiandong Cultural and Creative Booth

Jiandong Cultural and Creative takes "early education, puzzle, parent-child, creativity, safety, and fun" as its design philosophy, and aims to "conform to international trends, innovate uniquely, and combine learning with fun". We strive to create DIY trendy toy products that make children's lives full of fun and creativity.

At the same time, Jiandong Cultural and Creative attaches great importance to authorized cooperation with well-known IPs both domestically and internationally. Currently, they have collaborated with IPs such as "Disney", "Ye Luoli", "Baokemeng", "Balala Little Magic Fairy", and "Xiaoling Toys" to develop and create a series of popular products.

With the continuous popularity of the animated film "Elf Dream Ye Luoli", "Ye Luoli" has become a popular IP authorized for cooperation in the industry. In 2022, Jiandong Cultural and Creative launched the "Jiandong Magic Egg Blind Box Series" authorized by Ye Luoli. The magic egg contains six Princess Ye Luoli (Luo Li, Ice Princess, Spirit Princess, Peacock, Time Princess, and White Guangying). By collecting six different princesses, you can obtain a mysterious hidden princess. The product has novel gameplay and exquisite accessories. With the support of popular IPs, it ignites the market as soon as it is launched.

The series of simple action magic books, known as "the necessary fashion toys for preschool children", has launched different IP co branded styles such as Ice and Snow Fantasy, Ye Luoli, Disney Princess, Baokemeng, etc. The products have the functions of stationery sets, storage sets, and rich and exquisite entertainment accessories, which are also loved by children.

Shenzhen Toy Exhibition is an annual grand industry exhibition in China and an important business platform for enterprises to expand their market. As a veteran exhibitor who participates year after year, Jiandong Cultural and Creative will bring multiple popular series of new products such as magical water droplets, handmade DIY cakes, and surprise treasure chests to showcase! Let's take a look at some of the new products first!

01 Simple and dynamic magical water droplet series

The new product of the Jiandong Magic Water Ball series is meticulously crafted by Jiandong Cultural and Creative in collaboration with two popular IPs, "Ye Luoli" and "Ice and Snow Qiyuan". Multiple products of the same series will be launched simultaneously at the exhibition. Stay tuned!

02 Simple Handmade DIY Cake Series

Another popular product of Jiandong Cultural and Creative, the "Handmade DIY Cake" series, has joined forces with many globally renowned IPs this time. Let's wait and see!

03 Jiandong Surprise Treasure Chest Series

Every single item in the Jiandong Surprise Treasure Box series is sure to trigger a market frenzy! This IP co branded new model combines all the features of the entire series of treasure box products under the Jiandong Cultural and Creative Brand, and has been deeply optimized, which is very exciting!

In the future, Jiandong Cultural and Creative will continue to deeply explore popular IPs, create more IP co branded new products, strengthen marketing and promotion efforts, continue to enrich product lines, and develop more DIY trendy toys!